A health and wellness company dealt with supply constraints with their current product. The goal: maintain signature taste and consumer experience with new formulation.
Leveraging Optify® taste modification technology, our experts reformulated 12 SKUs in six weeks with an optimized base that masked off-notes and elevated the taste experience. The range included custom natural flavors.
Reformulation led to a new and improved range of products fitting the targeted health and wellness claims and consumer taste expectations.
Looking to reformulate? Our reformulation hub has the expert guidance you're looking for!
What does true partnership look like? You deserve a flavor partner ready to turn these trends into the tangible.
Let McCormick Flavor Solutions market insight and research experts get to work for you. Translate these trends into bold new ideas for your brand. Increase market share and get to your “what's next.” Our technical flavor, seasoning and product development experts are also at your service to help meet the labeling and flavor profile needs for your products to capitalize on this consumer trend.
From concept to manufacturing, we're here for you — every step of the way. Contact your sales representative or chat us up here.
Let McCormick Flavor Solutions market insight and research experts get to work for you. Translate these trends into bold new ideas for your brand. Increase market share and get to your “what's next.” Our technical flavor, seasoning and product development experts are also at your service to help meet the labeling and flavor profile needs for your products to capitalize on this consumer trend.
From concept to manufacturing, we're here for you — every step of the way. Contact your sales representative or chat us up here.