Spanning from March to June, when springtime comes consumers look forward to innovative seasonal and limited-edition products that feature exciting new flavors, formats and collaborations. While sweet treats in chocolate confectionery and bakery often dominate this space, product developers can find opportunity in the seasonal and LTO space cross-category. From cherry limeade popcorn to Funfetti jellybeans, let’s take a look at the trending seasonal products and flavors for spring, and see where you can find inspiration for your brand.
A Quick Look at the Trends of Spring:
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