Familiar flavors continue to create powerful connections, but there is always more to explore beneath the surface. Chocolate, vanilla, caramel, and peanut butter each offer a versatile foundation for innovation, with endless opportunities to layer in richness, balance, warmth, texture, and unexpected contrast.
Explore our Flavor+ and Peanut Butter Pairings collections to see how classic favorites can inspire fresh ideas across bakery, beverages, confections, frozen desserts, snacks, and more.
Chocolate Plus
Chocolate can be creamy, bold, cozy, or complex, depending on the flavor notes layered alongside it. From warm spice and smooth dairy to rich cocoa and sweet white chocolate, Chocolate Plus explores five profiles that bring new depth to an enduring favorite.
Explore: Spiced Chocolate, Milk Chocolate, Dark Chocolate, White Chocolate, and Creamy Chocolate.
Vanilla Plus
Vanilla is anything but plain. Its naturally sweet, floral, creamy, and caramelized qualities make it a versatile canvas for flavor creation. Vanilla Plus highlights six ways to build on vanilla, from toasted and buttery to salted, spiced, sweet, and malted.
Explore: Salted Vanilla, Toasted Vanilla, Buttery Vanilla, Sweet Vanilla, Spiced Vanilla, and Malted Vanilla
Caramel brings familiar sweetness and indulgence, while offering room for added balance and complexity. Whether enhanced with salt, butter, dairy, or deeper caramelized notes, Caramel Plus creates new ways to deliver craveable flavor experiences.
Explore: Salted Caramel, Buttery Caramel, Milky Caramel, and Burnt Caramel.
Warm, roasted, nutty, and slightly salty, peanut butter pairs naturally with a wide range of flavors. From classic chocolate and fruit combinations to dessert-inspired, sweet brown, salty, and spicy profiles, peanut butter brings comfort and versatility to every application.
Explore: Chocolate, fruit, dessert-inspired, salty, sweet brown, and unexpected savory-spicy pairings.
Ready to explore what's next?
Request a free flavor sample or connect with Mya Daniel, Associate Product Manager, at mya_daniel@mccormick.com to discuss your next flavor opportunity.