2023 Clean Special Report | McCormick Flavor Solutions
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2023 Clean Special Report

September 2023 | Marketing & Insights

Want to know what's next in clean label? Our 2023 Clean Label Special Report takes a deep dive into clean, with a special emphasis on natural flavor.  We’re comparing this to our first nationwide survey from 2016 on clean and seeing where consumers stand today. Learn more on defining clean label, consumer expectations of natural and organic flavors, product claims and ingredient statements and more! 

Through our proprietary, national research, we’re exploring:

  • What has changed in the past 7 years?
  • Where should you, as a product developer, place your energy?

A quick look at clean:

  • 83% of consumers say that clean/ natural ingredients are important – McCormick FONA National Clean Survey
  • The market for clean label flavors was estimated to be worth $42.1 billion in 2021 and expected to grow to $70.1 billion by the end of 2030.

Click to View our 2023 Clean Special Report

 

Let’s collaborate on your next innovation. Contact your McCormick account manager or contact us today.