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Bakery & Desserts
From first bite to final crumb.
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Consumer Health
Flavor to help the medicine go down.
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Savory
Add some irresistible oomph.
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Bars & Cereal

Raising the bar on taste.

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Frozen Desserts

Get the scoop on flavor.
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Snacks

Craveable, authentic snack flavor solutions.

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Beverage
Best in glass taste.
Nutrition & Functional Beverages
Nutrition & Functional Beverages

Pump up flavor and performance. 

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Confections
Time for a sweet treat.
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Pet Care
Pet food pets love and parents trust.
Initiating Innovation: French’s Mustard Skittles mash up
Innovation

Initiating Innovation: French’s Mustard Skittles mash up

Looking to excite consumers? Discover how our experts used social media and our own brands as a tool to create an Instagram worthy product.

The Challenge

McCormick and our French’s team celebrates Mustard Day each year. In 2024, we wanted to create something that no consumer expected.

McCormick Flavor Solutions in Action

Our marketing and technical teams worked against fast timelines to perfect the iconic innovation. Technical teams perfected the innovation and established final packaging and secured line time in 2 months while marketing experts delivered pop up events in three cities.

The Result

 The innovation received 5.1+B hits on social media spiking awareness for both brands.  

You deserve more. Let's get started.

What does true partnership look like? You deserve a flavor partner ready to turn these trends into the tangible.
Let McCormick Flavor Solutions market insight and research experts get to work for you. Translate these trends into bold new ideas for your brand. Increase market share and get to your “what's next.” Our technical flavor, seasoning and product development experts are also at your service to help meet the labeling and flavor profile needs for your products to capitalize on this consumer trend.
From concept to manufacturing, we're here for you — every step of the way. Contact your sales representative or chat us up here.